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Karissa, an 18-year-old from a small farm in Idaho, is invited to Thailand by mega-influencer Jack Mayer to earn a lucrative sponsorship fee. She quickly befriends other influencers and enters a contest to win a $500,000 donation from Vrap Vodka. Buoyed by the chance to save her family’s farm, Karissa tries to gain more followers by posting edgier photos on the beach and in clubs. But her success is threatened when she and the others are kidnapped as part of a larger conspiracy they never expected.